Rdio launches free trial in Canada to entice subscribers

Internet music streamingsite Rdio is offering Canadians up to six months of free access toitssitein order to bring in new customers for its subscription service.

Rdio has a library of 18 million songs, and is available on most smartphones, tablets and on desktops. The trial will allow users a limited number of free songs per month, with the ability to subscribe once that runs out.

Legal music streaming in Canada is a largely untapped market. Pandora and Spotify, which are popularin the U.S. and in Europehave yet to launch in Canada due to rights issues.

Rdio was launchedin the U.S. inAugust 2010 bySkype co-founder Janus Friis, and is currently available in 17 countries worldwide.