Tim Hortons logos on the wedding tux? Couples hit up sponsors to subsidize their big day

Samantha Hartley may want corporations to sponsor her wedding, but she has her limits.

"I kind of draw the line with any logos on my dress," she says.

The Guelph, Ont., woman is seekingcash donations and sponsors for her wedding in November 2018, part of agrowing trend of couples looking for creative ways to fund their big day without breaking the bank.

Hartleyhas posted her quest on two crowdsourcingsites, includingSponsor My Event. It regularly featureseager brides- and grooms-to-be seeking sponsors, promising that in return, companies willget their brands exposed to a captive audience.

"If you want to have the master of ceremonies mention [the sponsor] several times during the night, I'm OKwith that," Hartleysays.

Jason Mielke and Rebecca Winter Hansen of Moose Jaw, Sask.,have already convinced businesses to offer upessentials such as the wedding gownand a gluten-free cake for their wedding on Nov. 25.

But they're still looking for sponsorsto provide items on their wish listsuch asagospel choir, a plane ticket for the best man and spa services for the bride.

Most importantly, Mielke and Hansensay they need a big-time sponsorto fund the wedding reception of up to 150 people.

They, too, draw the line at logos on the wedding dress but the tux is fair game.

"If a major sponsor gets on board like Tim Hortons or Enterprise Car Rental, or say the Toronto Maple Leafs or whomever, I'll be putting a logo on the back of my suit jacket," Mielke says.

The couplealso pledges to mention the company during media interviews. They say they've been flooded with interview requests ever since they launched their website promoting their campaign.

"The value for their stepping up to sponsor what's left in our wedding will be huge for whatever company gets on board," Mielke says.

While solicitingwedding donors such as sponsorsmay be innovative, the trend has inspired plenty of critics who claim it's crass.

"This is just tacky, tacky, tacky," says Toronto-area wedding planner Christine March.

"You either rethink your expectations or you wait a bit longer and put money away."

March says one option for cash-strapped couples is to elope something both her children did, even though their mother works in the wedding industry.

"I totally supported their choice."

Anti-eloping

Hartley says eloping is not an option.

Her mother died of cancer in December and then the disease claimed her aunt six months later. Her fianc, Chris Denis, also lost his father to cancer three years ago.

She says their wedding of 70 guests is an opportunity tohelp lift people's spirits.

"All the turmoil and negativity that's going on, we kind of want to throw it for our family to have them celebrate something," she says.

But the couple can't afford a wedding. Hartley just graduated from college with a paralegal diploma. Denis, an irrigation technician, has two children from his previous marriage and is paying child support.

Their parents don't have the cash either.

"Money's tight in the family and we don't want to put any more of a burden on our parents," Hartleysays.

She believes turning to companies and the public for helpisn't much different from asking family to pay for the wedding;it's just casting the net wider when relatives can't contribute.

"It's outsourcing it to different people."

Sponsors step up

Hansen and Mielke also say eloping at the courthouse isn'tan option. "A courthouse is a place of pain, divorce and disappointment," Hansen says.

They also don't want to sink into debt. Mielke recently lost his job in the oil and gas industry and Hansen is starting up a career in motivational speaking.

The couple says seeking sponsors is a way to connect with their community and show couples they can throw a wedding without worrying about big bills.

"Our mission has got to do with bringing community on board and the fact that nobody has to incur a $60,000 debt," Hansen says.

"There's no shame in asking for help," addsMielke.

The couple says so far they have locked in about 20 sponsors.

Judi'sWedding World in Moose Jawis providingboth the wedding gownand the bridesmaid's dress.

OwnerJudiRichards isn't sure what kind of promotion she'll receive in return and doesn't care.

"This isn't something we went into to get a whole bunch out of it," she says. "We wanted to support them."

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When the couple solicited Tina Couzens, she donated a couple of silk bouquets from her Moose Jaw shop, Evans Florist.

"It almost sounded like sponsoring a ball team to me," she says.

The bouquets had been on display in her store for years. Couzenschose notto donate anything new.

"I don't agree with a sponsored wedding," she says. "I believe that these people should save money for their wedding and do it like everyone else."