Revitalization plan for ByWard, Parkdale markets moves forward

Councillors on Ottawa's finance and economic development committee hope turning overOttawa's ByWardand Parkdalemarkets to a new not-for-profit corporation will inject new life into the markets.

In a unanimous vote Tuesday, committee members approved a revitalization plan that includes creating a public plaza on George Street, in front of the ByWard Market building.

City council must still approve the plan.

The proposed creation of a municipal services corporation means city staff would no longer oversee the day-to-day operations of both markets, a change Rideau-VanierwardCoun. Mathieu Fleury welcomes.

Fleury, whose ward includes theByWardMarket, said last year hetried to launch a Thursday night market, only to discover the process required six weeks before approval could be given.

"We have great staff whoare currently managing the markets, but they're restricted by citybylaws. We want that not-for-profit to beentrepreneurial," he said.

Corporation's board would report to city

If approved by councilthe city would still own the ByWard and Parkdale markets, and council would approve the new corporation'sboard of directors, which would report annually back to council.

Jo Riding, aspokesperson for theByWardMarketStandholdersAssociation, addressed councillorsduring the meeting Tuesday to tell themher100 members fully support giving control to a not-for-profit.

"It'll get rid of some of the red tape.They've prescribed how many types of vendors can be in each specific spot, and who can live beside eachother and who can't ... so it does get a little nutty," Riding said.

RobertHupe, whoowns and operates amaple syrup stand in theByWardMarket,urged councillors to approve the plan in the hopes of making both the Parkdale and ByWard markets more viable for local growers.

Some vendors stock up to 40 per centof their stall with produce they've purchased elsewhere, often from adistributor, and are selling it right next to farmers who havegrown all their stock, Hupesaid, allowingvendors who are re-selling produce to undercut growers.

"I would recommend they do one area for farmers, and one area for free sellers. Right now they're side by side, and I think it confuses people.You have to bring back the farmers," he said.

'It's a showcase piece'

The plaza would include permanent vendor stalls, a misting feature from the ground andlightedseating areas.

At an estimated cost of $1 million,Fleury said it's worth the investment, given that the plaza would become a gateway to the ByWard Market once the city's light rail system is running in 2018and passengers are getting off at the Rideau station.

"It's a showcase piece. People who have visited Europe know how these plazas can be people spaces, and I think that's important," he said.