New shows and a film announcement arrive for fans on Star Wars Day

May the 4th, or Star Wars Day as it has become known, began as a fan-led initiative inspired by the iconic phrase uttered by Obi-Wan Kenobi:"May the Force be with you."

Now, the force behind the event is the not insignificant corporate muscle of Walt Disney Studios, who use the day to promote the Star Wars galaxy of films, shows and merchandise.

For the generations of fans who find themselves caught in Mickey Mouse's tractor beam, Disney's protection of the property can seem onerous at times, as was the case when Disney shared a tweet recently in which it seemed to claim ownership over the #MayThe4thBeWithYouhashtag.

While some fans saw this as a step toward the Dark Side, Toronto intellectual property lawyerCasey Chisick says it doesn't trouble him. For him, it's a good way to confirm permission. Chisick also commends Disney for giving users a shorthand to signal theiracceptance.

The twitter tempest aside, Disney, who bought Lucasfilm in 2012, is using today to promoteThe Rise of Skywalker, the ninth film in the long running Star Wars saga. Originally scheduled for a July release, the film is available today on the streaming service Disney Plus.

Directed by J.J. Abrams, The Rise of Skywalker was received with all the warmth of a Hoth winter by many critics myself included earningthe lowest rating of the series on Rotten Tomatoes.

With film production now on pause in most of the world, the next iteration of Star Wars is still years away. But the spirit of George Lucas' space opera is alive and well on the small screen.

It's encouragingDisney announced on Monday morning that Taika Waititi will be directing and co-writing a new Star Wars feature film, since the New Zealand directoris responsible for the best version of Star Wars in recent memory: final episode of The Mandalorian, an episodicTV show.

In 48 minutes, Waititi delivers everything that was missing from The Rise of Skywalker,blending drama, emotional heft and humour, whilebringingStar Wars back to its B-movie roots.

With the bounty hunter known only as the Mandalorian and his friends trapped,Waititi executed the kind of last stand Spaghetti Western director Sergio Leone would have been proud of. As the man behindThor:Ragnarok, Waititi is no stranger to action, and his irreverent style should prevent him from the kind of over-eager fan service that sapped the life from The Rise of Skywalker.The release date forWaititi's filmhas not yet been announced.

Speaking of fan service, if you're looking for something new to watch, check out Disney Gallery / Star Wars: The Mandalorian. Behind the unwieldy title is a refreshingly informal documentary series whereproducer Jon Favreau hosts a round table chat with the directors he recruited. Imagine Dinner for Five, but for Star Wars geeks, featuring directorsDave Filoni, Deborah Chow, Taika Waititi and Bryce Dallas Howard.

If you're looking for some fresh Star Wars action, check outthe final arc of Clone WarsSeason 7.The last four episodes titled "The Siege of Mandalore" fill in some of the gaps in the Star Wars universe, taking place in the events leading up to 1977's A New Hope.

The series conclusion featuring fan favourite Ahsoka Tano and Captain Rex premiered this morning on Disney Plus. The action may be computer-animated, but there's nothing artificial about the emotional finale.