Business aims to help Indigenous people understand how trauma affects daily life

One Indigenous business is centred around helping Indigenous people understand how trauma affects their everyday lives.

"My mission is to teach as manypeople as I can, because I can't take away their pain," said Stephanie Francis, owner of Spirit First Counselling and Consulting.

"I can't take away the symptoms but what I can do is provide you with the information so you understand what's going on with you."

Francis, 47, isa member of Sitansisk or St. Mary's First Nation, near Fredericton.

Shespent over 20 years in the Indigenous mental healthand health services fields andsaid during that time she also stayed grounded in Wabanaki ceremony, so shelearned to blend those two ways of knowing.

She saidIndigenous people are triggered at least a couple of times a day and that leads to going into fight, flight, freeze or fawn responses. Fight, flight, freeze or fawn areautomaticresponses to perceived threats.

"There's nothing wrong with them, they'renot broken," said Francis, who is Mi'kmawwith Wolastoqey ancestry.

She likens those responses to a war chief whose main function is tokeepthe body safe. The thinking part of the brain is like a grand council or a group of elders, which isslower to react.

Francis saidthrough colonization and a forced disconnection to land, language and culture, Indigenous people have been beleaguered with trauma, so their war chief is strong and very developed. The group of elders or thinking part of the brain takes a while to mobilize.

She said her business can help peopleunderstand that they're not broken but have grown up in a country not built for them.

"[There's]a need to learn about trauma, to understand how our brain works," said Francis.

She's a semi-finalist inthenon-profit, charity and education category of thePow Wow Pitch competition. The Pow Wow Pitchteamsaid in an email 131 entrepreneursmade it to the semi-final round andwere paired with a mentor and received training to pitch their businesses to a group ofjudges for a chance to win prizes and advance to finals.

There is a total of$200,000 in prizes for successful businesses.

Francis saidif she wins, she hopes to expand her business and to develop video content for a wider audience.

Marilynn-Leigh Francis, owner of Spirit of the Treaty Talks, an online meeting place for Indigenous people to learn and stay connected, said she brought in Stephanie Francis for a presentationbecause it's important more people learnabout trauma.

"She helped me understand certain ailments and I thinkthat'ssomething our people need to understand, how our mind works, how grieving and trauma and past experiences come together to affect how we are now," said Marilynn-Leigh Francis.

She said Stephanie Francis doesa goodjob explaining complex concepts in an Indigenous way and thatit's a presentation more people need tohear.

"That would save a lot of negativity and a lot of hardship if they understood at a younger age what everything means," she said.